Systems that actually work. Strategy that gets executed. Support you can count on.

Dirty Little Systems® was built for founders who are doing meaningful work in the world and need a backend that can actually hold it.

I work at the intersection of high-level strategy and hands-on execution, which means I'm not here to hand you a template and wish you luck. I'm here to actually build the thing with you.

MEET THE FOUNDER

Rizpah Estelle

Hey, I'm Riz. Founder of Dirty Little Systems®. Certified DOO. The person who actually gets sh*t done in your business.

Since 2019, I've worked with 60+ founders, going from backend chaos to actual clarity. And I don't mean handing over an SOP template and calling it a day. I mean getting in it with you. Learning how you think, how you work, what's been living in your head for way too long, and then building the systems that actually fit.

I lead with intuition. I pick up on things in your business you've probably stopped seeing (or are avoiding), and then I build around it. The strategy, the systems, the execution. All of it is shaped around how you're actually wired to work, not how someone else thinks you should work.

Some days I'm mapping out strategy. Other days, I'm deep in Asana automations. Most days, I'm working with founders who just need someone to get it and get it done.

A FEW OF MY FAVORITE THINGS…


Go-to Vibes

A chai with lavender, fresh flowers, playlists on shuffle, and multiple Asana tabs open.

Human Design

 I'm a 3/5 Generator. I move fast, trust my gut, and I've probably tested ten systems, so you don't have to. I’m also an Aries, so make of that what you will.

Sacred Sundays

My Sundays are non-negotiable. Slow mornings, puppy snuggles, resetting the house, zero notifications.

MY TEAM

Summer Sigil

ADMIN & MARKETING ASSISTANT

Norman Eugene

CHEIF HAPPINESS OFFICER

Craig Briggs

OPS ASSISTANT & COPYWRITER

  • "I really appreciate Riz's ability to help me maintain the voice of my brand while encouraging me to think bigger. She has a great ability to take something small and multiply it into a product greater than expected."

    —JUSTINE

  • "Bringing [Riz] into my business allowed me to stay in that creative space to really do the work that I wanted to be doing and she handled everything else so that it could be shared in the world."

    —COURTNEY

  • “Honestly, I don’t know where I would be without Riz’s guidance and support."

    —DELANEY

  • "I loved [Riz's] ability to have patience, give guidance, and make having a business an empowering experience instead of a scary one. "

    —GIGI

  • "If you want someone with a heart-centered approach to bounce ideas off of, help you get organized, and increase your capacity to do your life's work, Riz is your gal!"

    —JEN

Let’s Work Together

If you're done carrying your entire backend in your head, I'm ready when you are.